Google Adwords Management
Our Approach To Paid Search
Google AdWords proves itself time and time again as one of the most effective ways of encouraging new visitors to your site. However, in order to really take advantage of this complex platform, you need skill, experience and an abundance of time and effort.
At SumFactors we have a number of Google PPC AdWords Professionals who are committed to fully optimising your account, taking care to follow best practice to get you the results you need. Our PPC specialists know the field inside out and their expertise will help you increase conversions and improve your return on investment whilst also reducing your marketing spend.
As such a sophisticated advertising platform with hundreds of different available features, it is important for us to make sure we’re achieving the best return on your investment. To give you the greatest results, our approach is split into two phases. First we will set up and structure your account. To do this effectively, we carry out extensive research into potential keywords as well as a competitor analysis.
Then we focus on monthly management, adjusting bids and split testing regularly to ensure high performing ad copy, whilst working towards improving your keyword quality score and cost per click. We will also monitor your search query reports to allow us to expand your campaign and filter out irrelevant traffic. Your Google AdWords Qualified account manager will be available to talk you through each stage of the campaign.
- Full access to reports that show the success of your campaigns.
- Analysis of keywords that will convert for your business.
- Weekly Negative Keyword Research – To ensure that money is only being spent on the keywords that matter to your business.
- Optimisation of landing pages to encourage conversions.
- Building custom audiences to increase conversion rates.
Optimise Converting Keywords
Remove Badly Performing Keywords
Optimise Bids For Local Business
Make The Most Of Your Budget
Free Adwords Accounts Review
Speak to us for a free review of your Adwords Campaigns. If you’re getting the most out of your campaign, we’ll tell you, if not, we’ll provide you will a clear strategy and a competitive rate for the work needed.
Fill out the form at the bottom of the page and we’ll get straight back to you and start a review of your Adwords account.
Why Choose SumFactors?
Kind Words From Our Clients
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