Search engine optimisation helps your business get found on search engines such as Google.
When someone searches for the services you offer, your website needs to appear in the results. SEO focuses on improving your visibility over time so you’re not relying entirely on paid ads.
We provide SEO services for businesses that want to improve their rankings, increase traffic, and generate more enquiries through their website.
SEO is about making your website more relevant and easier for search engines to understand.
We look at how your website is currently set up, what people are searching for, and where there are opportunities to improve. From there, we put together a plan that focuses on the areas that will have the most impact.
This usually includes a combination of technical improvements, content updates, and ongoing optimisation.
We can support with:
Everything is tailored to your business and your goals.
SEO starts with understanding what people are searching for.
We research the terms your potential customers are using and identify the ones that are most relevant to your business. This helps shape the content on your website and ensures you are targeting searches that can lead to enquiries.
On-page SEO focuses on improving the content and structure of your website.
This includes updating page titles, headings, and content so it’s clear, relevant, and aligned with search intent. We also make sure your pages are structured properly so both users and search engines can navigate them easily.
Technical SEO looks at how your website performs behind the scenes.
This includes things like site speed, mobile usability, indexing, and overall structure. If a website isn’t set up properly, it can limit how well it performs in search results, regardless of how good the content is.
Content plays a big role in SEO.
We create and improve content so your website has more opportunities to appear in search results. This includes service pages, blog posts, and supporting content that answers common questions.
The focus is always on writing content that is useful and relevant, rather than just adding more words.
For many businesses, local visibility is key.
We help improve your presence in local search results so you can be found by people in your area. This includes optimising your website, Google Business Profile, and making sure your business information is consistent.
We keep SEO straightforward and transparent.
We start with a review of your current website and identify areas for improvement. From there, we prioritise the changes that are most likely to make a difference.
SEO is an ongoing process, so we continue to refine and improve things over time rather than making one-off changes.
SEO helps you attract people who are already searching for what you offer.
Unlike paid ads, where traffic stops when you stop spending, SEO builds over time. As your website improves, you can generate consistent traffic and enquiries without relying solely on advertising.
SEO (search engine optimisation) is the process of improving your website so it appears higher in search engine results when people search for relevant services.
SEO is a longer-term strategy. You may start to see improvements within a few months, but it typically builds over time.
In most cases, yes. SEO is not a one-off task, and ongoing updates help maintain and improve your position in search results.
Yes. We often work with existing websites, improving content, structure, and technical setup to increase visibility.
SEO focuses on organic search results, while Google Ads is paid advertising. Both can work well together but serve different purposes.
Yes, but they need to be used naturally. The focus is on matching what people are searching for rather than repeating keywords.
SEO can increase relevant traffic to your website, which creates more opportunities for enquiries. The overall results also depend on your website and how well it converts visitors.
We help businesses make smarter decisions online, with clear advice and practical digital solutions that support long-term growth.
left us a star review
I have recently started working with SumFactors on Fletcher Of London and they have been great. Really lovely people to work with, they are quick to respond, and always there to offer support and advice. They have shown me how to manage my own products and shop so now I feel confident to do more things for myself. I would highly recommend SumFactors.
Cannot fault anything that the guys at SumFactors carry out. From initial concept, right the way through to publishing and aftercare, they really do take care of everything - making running a small business much easier. Paul & Karen have changed the way I view my website and how it should perform, giving me a personalised service that is simply not available elsewhere at this price point! Thank you for all of your help, Sam S.Thomas Kitchens
Paul and his team are very professional, they have given good advice, and built a great site that generates ongoing business
I would recommend SumFactors to anyone who is looking for more than just a website designer. Paul met with me and straight away understood my business and where I wanted to take it. His knowledge and experience has been invaluable, creating the website and digital strategy which has been part of RBHM's success. Paul is friendly and really easy to work with, always happy to help.
It been great working with Sumfactors. I know very little about the tech side of things especially when it comes to Google ads and Website updates. But both Karen and Paul have been amazing. Taking me through everything step by step. The best thing about them is you feel they genuinely care about growing your business. It's as if it is their business too and that makes them an absolute pleasure to work with.
I am so impressed with the service I have received working with the Sumfactors team. Nothing is ever too much trouble, they are incredibly creative and knowledgeable. They are experts in their field but go out of their way to understand our business and our goals and work with us to achieve these. Their prices are extremely competitive. I would recommend Sumfactors to any company or sole trader any time. From the team at Inspire Me Travel
SumFactors are a pleasure to work with and genuine experts in their field. They are helpful, affordable and insightful and I would wholeheartedly recommend them to anyone who is interested in their services - you will not regret it.
We have worked with SumFactors for many years and would highly recommend their knowledge, expertise and personal/efficient service, but above all their proven ability to go the extra mile time after time! A fabulous team who are passionate, dedicated and an absolute pleasure to work with. Kim Barnes - Evans FREC MD THE Agency (Recruitment) Ltd West Yorkshire
What would we (and our website) do without them - timely accurate absolute pleasure to work with - it feels like we have personal coaches for our business at hand whenever we need technical, design or even psychological support in how to tackle a business problem. They are a blessing to our business - couldn't be in safer hands on all accounts!
I'm so pleased with my new website, set up relatively recently by Sum Factors. It has attracted a number of new clients very quickly and my website looks very professional and attractive. Paul and Karen are so helpful, friendly and professional and I would highly recommend them
Sumfactor (aka wonderful Paul) always has my best interest at heart, it's so rare to come across an agency who not only knows what they're doing but you can 100% trust. Paul will openly Challenge on my decisions even if it means him making less money at times as long as it's in my best interest he'll say what he has to say and I'm so great full for that. Couldn't recommend them more
We were introduced to Sum Factors over a year ago when we opened our business and needed a website and they were - and still are fantastic! The website is very professional but - most importantly - the ongoing support is priceless! nothing is too much, things get done very quickly and Paul and Karen are the nicest team you can work with!
A great experience working with Paul and the team. Very supportive and informative. Great value for money and their ability to help us grow the business is a real asset. Will certainly be using again!
Sum Factors not only delivered us a great website, they also provided advice and support to bring in traffic and orders. At every point, they have been highly professional and responsive, and nothing is too much trouble. Really enjoyed working with Paul and his team and would highly recommend Sum Factors.
