Meet Hermes, a fully managed AI agent that produces your marketing output. It writes website content, manages Google and Meta Ads, runs email campaigns, and keeps your social channels fed.
Configured for your brand, hosted and maintained by us.
Meet Hermes, a fully managed AI agent that produces your marketing output. It writes website content, manages Google and Meta Ads, runs email campaigns, and keeps your social channels fed.
Configured for your brand, hosted and maintained by us.
You already know Hermes can handle customer enquiries and automate your admin. But Hermes is also a trained digital marketer — and it is very good at it.
Our AI Agent for Marketing service puts Hermes to work on your marketing output. Website content, Google Ads, Meta Ads, email campaigns — the work that normally sits on your to-do list for weeks gets done in minutes, to a professional standard, with your brand voice and strategy baked in.
What Hermes can produce for your marketing:
This is not a tool you log into and figure out yourself. It is a managed service. We configure Hermes for your brand, your strategy, and your channels. You brief it like you would brief a marketing assistant — and the work gets done.
Our AI Agent for Marketing service covers the full marketing output cycle:
Getting Hermes working on your marketing is straightforward.
Step 1 — Brand immersion. We learn your brand voice, target audience, service offering, and marketing strategy. Hermes is configured with your tone guidelines, key messages, and competitive positioning.
Step 2 — Channel setup. We connect Hermes to your marketing platforms — Google Ads, Meta Ads, email platform, website CMS — so it can not only plan but execute.
Step 3 — First outputs. We produce initial content or campaign work, you review and give feedback, and we refine until the output matches what you would produce yourself (just faster).
Step 4 — Ongoing production. Hermes works to your content calendar and campaign schedule. You brief, review, and approve. We handle the rest.
Hermes is configured with your brand voice, tone, and industry knowledge. It writes like you write — because it is trained on your style. We also review and refine output before it reaches you, and you always have final approval. The goal is content that reads like a skilled human marketer wrote it, just produced in a fraction of the time.
Yes. Hermes connects directly to the Google Ads API and can build campaigns, write ad copy, adjust bids, manage keywords, and produce performance reports. It makes data-driven decisions daily — something a human account manager cannot do at the same frequency. We oversee everything to ensure strategic direction stays on track.
Yes. Hermes can write newsletter content, build automated email sequences, create lead nurture flows, and draft promotional campaigns. It can connect to email platforms like Mailchimp, ActiveCampaign, or HubSpot to handle scheduling and segmentation.
ChatGPT gives you raw output you then have to prompt, refine, format, and publish yourself. Hermes is a managed service — it is configured for your brand, connected to your platforms, and produces finished work that is ready to use. Plus, we handle the ongoing refinement so the output keeps getting better, not more generic.
Absolutely. The Business service handles your operations — enquiries, booking, CRM, admin. The Marketing service handles your output — content, ads, email, social. Combined, you get a complete AI-powered team across both operations and marketing, with a reduced rate for taking both.
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Sumfactor (aka wonderful Paul) always has my best interest at heart, it's so rare to come across an agency who not only knows what they're doing but you can 100% trust. Paul will openly Challenge on my decisions even if it means him making less money at times as long as it's in my best interest he'll say what he has to say and I'm so great full for that. Couldn't recommend them more
SumFactors are a pleasure to work with and genuine experts in their field. They are helpful, affordable and insightful and I would wholeheartedly recommend them to anyone who is interested in their services - you will not regret it.
We have worked with SumFactors for many years and would highly recommend their knowledge, expertise and personal/efficient service, but above all their proven ability to go the extra mile time after time! A fabulous team who are passionate, dedicated and an absolute pleasure to work with. Kim Barnes - Evans FREC MD THE Agency (Recruitment) Ltd West Yorkshire
I would recommend SumFactors to anyone who is looking for more than just a website designer. Paul met with me and straight away understood my business and where I wanted to take it. His knowledge and experience has been invaluable, creating the website and digital strategy which has been part of RBHM's success. Paul is friendly and really easy to work with, always happy to help.
I have recently started working with SumFactors on Fletcher Of London and they have been great. Really lovely people to work with, they are quick to respond, and always there to offer support and advice. They have shown me how to manage my own products and shop so now I feel confident to do more things for myself. I would highly recommend SumFactors.
Cannot fault anything that the guys at SumFactors carry out. From initial concept, right the way through to publishing and aftercare, they really do take care of everything - making running a small business much easier. Paul & Karen have changed the way I view my website and how it should perform, giving me a personalised service that is simply not available elsewhere at this price point! Thank you for all of your help, Sam S.Thomas Kitchens
What would we (and our website) do without them - timely accurate absolute pleasure to work with - it feels like we have personal coaches for our business at hand whenever we need technical, design or even psychological support in how to tackle a business problem. They are a blessing to our business - couldn't be in safer hands on all accounts!
We were introduced to Sum Factors over a year ago when we opened our business and needed a website and they were - and still are fantastic! The website is very professional but - most importantly - the ongoing support is priceless! nothing is too much, things get done very quickly and Paul and Karen are the nicest team you can work with!
It been great working with Sumfactors. I know very little about the tech side of things especially when it comes to Google ads and Website updates. But both Karen and Paul have been amazing. Taking me through everything step by step. The best thing about them is you feel they genuinely care about growing your business. It's as if it is their business too and that makes them an absolute pleasure to work with.
Paul and his team are very professional, they have given good advice, and built a great site that generates ongoing business
I'm so pleased with my new website, set up relatively recently by Sum Factors. It has attracted a number of new clients very quickly and my website looks very professional and attractive. Paul and Karen are so helpful, friendly and professional and I would highly recommend them
A great experience working with Paul and the team. Very supportive and informative. Great value for money and their ability to help us grow the business is a real asset. Will certainly be using again!
Sum Factors not only delivered us a great website, they also provided advice and support to bring in traffic and orders. At every point, they have been highly professional and responsive, and nothing is too much trouble. Really enjoyed working with Paul and his team and would highly recommend Sum Factors.
I am so impressed with the service I have received working with the Sumfactors team. Nothing is ever too much trouble, they are incredibly creative and knowledgeable. They are experts in their field but go out of their way to understand our business and our goals and work with us to achieve these. Their prices are extremely competitive. I would recommend Sumfactors to any company or sole trader any time. From the team at Inspire Me Travel
