Over the years we’ve spoken to many business owners who are trying to make sense of their online marketing. Some are running Google Ads but aren’t sure whether the campaigns are performing as well as they should. Others are considering advertising for the first time and simply want to understand how it works.
Naturally, a few questions tend to come up in those conversations. Below you’ll find answers to some of the things people most often ask us about SumFactors, our services and how we work with businesses to improve lead generation.
SumFactors is a digital marketing and web development company that helps businesses improve their online presence and generate more enquiries. We work with companies that want their website, marketing and advertising to perform better together.
We provide a range of digital services including web design and development, search engine optimisation (SEO), ecommerce websites, Google Ads management, social media marketing, copywriting, graphic design, email marketing and website hosting.
We work with businesses of all sizes across a wide range of industries. Some clients come to us for a specific service, while others work with us across several areas of their digital marketing.
Yes. We design and develop WordPress websites that are built to perform well both for visitors and search engines. The goal is to create a website that not only looks good but also helps generate enquiries.
Search engine optimisation helps improve how visible your website is in search engines like Google. When SEO is done well, it helps potential customers find your business when they search for services you offer.
SEO is usually a longer-term strategy. Improvements can start appearing within a few months, but the strongest results often build gradually over time as the website gains authority and visibility.
Yes. We set up and manage Google Ads campaigns for businesses that want to generate enquiries through paid search. This includes campaign setup, optimisation and ongoing performance monitoring.
Yes. If you are already running campaigns, we can review your account and identify opportunities to improve targeting, reduce wasted spend and increase enquiries.
Yes. We build ecommerce websites using WordPress and WooCommerce designed to make it easy for customers to browse products, make purchases and return in the future.
We help businesses manage their social media presence and advertising campaigns. This can include content planning, campaign management and social advertising strategies.
Yes. Copywriting is an important part of creating effective websites. We help businesses produce clear, engaging content that explains their services and encourages visitors to get in touch.
Not at all. Some businesses work with us on a single project, while others use several of our services together depending on their needs.
The first step is a conversation about your current website, marketing and goals. From there we can recommend the most appropriate services.
Yes. Although we are based in the UK, we work with businesses across the country and globally, and can manage most projects remotely.
Yes. If you would like to discuss your website, marketing or advertising, we’re always happy to talk through your situation and offer some initial guidance.
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left us a star review
I'm so pleased with my new website, set up relatively recently by Sum Factors. It has attracted a number of new clients very quickly and my website looks very professional and attractive. Paul and Karen are so helpful, friendly and professional and I would highly recommend them
I would recommend SumFactors to anyone who is looking for more than just a website designer. Paul met with me and straight away understood my business and where I wanted to take it. His knowledge and experience has been invaluable, creating the website and digital strategy which has been part of RBHM's success. Paul is friendly and really easy to work with, always happy to help.
Cannot fault anything that the guys at SumFactors carry out. From initial concept, right the way through to publishing and aftercare, they really do take care of everything - making running a small business much easier. Paul & Karen have changed the way I view my website and how it should perform, giving me a personalised service that is simply not available elsewhere at this price point! Thank you for all of your help, Sam S.Thomas Kitchens
SumFactors are a pleasure to work with and genuine experts in their field. They are helpful, affordable and insightful and I would wholeheartedly recommend them to anyone who is interested in their services - you will not regret it.
We were introduced to Sum Factors over a year ago when we opened our business and needed a website and they were - and still are fantastic! The website is very professional but - most importantly - the ongoing support is priceless! nothing is too much, things get done very quickly and Paul and Karen are the nicest team you can work with!
What would we (and our website) do without them - timely accurate absolute pleasure to work with - it feels like we have personal coaches for our business at hand whenever we need technical, design or even psychological support in how to tackle a business problem. They are a blessing to our business - couldn't be in safer hands on all accounts!
It been great working with Sumfactors. I know very little about the tech side of things especially when it comes to Google ads and Website updates. But both Karen and Paul have been amazing. Taking me through everything step by step. The best thing about them is you feel they genuinely care about growing your business. It's as if it is their business too and that makes them an absolute pleasure to work with.
I am so impressed with the service I have received working with the Sumfactors team. Nothing is ever too much trouble, they are incredibly creative and knowledgeable. They are experts in their field but go out of their way to understand our business and our goals and work with us to achieve these. Their prices are extremely competitive. I would recommend Sumfactors to any company or sole trader any time. From the team at Inspire Me Travel
Sumfactor (aka wonderful Paul) always has my best interest at heart, it's so rare to come across an agency who not only knows what they're doing but you can 100% trust. Paul will openly Challenge on my decisions even if it means him making less money at times as long as it's in my best interest he'll say what he has to say and I'm so great full for that. Couldn't recommend them more
A great experience working with Paul and the team. Very supportive and informative. Great value for money and their ability to help us grow the business is a real asset. Will certainly be using again!
We have worked with SumFactors for many years and would highly recommend their knowledge, expertise and personal/efficient service, but above all their proven ability to go the extra mile time after time! A fabulous team who are passionate, dedicated and an absolute pleasure to work with. Kim Barnes - Evans FREC MD THE Agency (Recruitment) Ltd West Yorkshire
Sum Factors not only delivered us a great website, they also provided advice and support to bring in traffic and orders. At every point, they have been highly professional and responsive, and nothing is too much trouble. Really enjoyed working with Paul and his team and would highly recommend Sum Factors.
Paul and his team are very professional, they have given good advice, and built a great site that generates ongoing business
I have recently started working with SumFactors on Fletcher Of London and they have been great. Really lovely people to work with, they are quick to respond, and always there to offer support and advice. They have shown me how to manage my own products and shop so now I feel confident to do more things for myself. I would highly recommend SumFactors.
